Market / Field Work $300 a day plus expenses

• Ride-Withs
• In-Store Tastings
• Waitstaff tastings / trainings
• Key buyer lunches / dinners / special event/ presentations

Sales Plan / Market analysis $3000

• Complete evaluation of product, packaging, presentation
• Demographic recommendation and marketing plan
• Sales plan with support and pricing recommendation
• Competitive analysis
• Budget / Profit and Loss

 Distributor presentations          $1000 plus expenses

Goals / sales plan

• Programming Calendar
• Marketing / promotional calendar
• PowerPoint Presentations

  POS / Support Materials     Consultation and advisement     $250

• Sell-sheets
• Informational video
• Brochures
• Tee shirts, hats, store displays/ windows, bottle service trays, etc.

Winemaker Dinners

Distributor Trade Tastings

Compliance / Logistics

• COLA
• State Registrations
• FDA Registration
• Customs Clearance
• Warehousing / Shipping

PR & Promotion

• Trade publication tasting submissions (Spectator, Parker, Tanzer, etc.)
•  Press releases to industry publications and consumer publications
• Sponsorship / product donations at high-profile events:
  •  Music, film, sports, art, etc
• Focused trend-setter events
• Trade tastings (Aspen F&W, Nantucket F&W, etc.)
•  Video creative services
•  Podcasts
• Web sitelet

• Print ads
• Web ads
• Outdoor
• Regional
• “Guerilla”
• Blogs
• Social networking (twitter, facebook, google+, instagram)